Drive Powersports product strategy with strong analytical skills, business cases, and customer insight for Can-Am Side-by-Side accessories. This position is based in Sherbrooke.
BRP is seeking an Accessories Product Coordinator to support global accessory strategy and portfolio development. You will evaluate growth opportunities, create project definitions, and orient Design and Engineering toward consumer needs. You will also develop product information, marketing assets, and strategy documentation for dealers and customers.
Key Responsibilities:
- Evaluate product and growth opportunities through trend studies
- Build project definitions aligned with consumer needs
- Guide projects from a voice of customer perspective
- Define accessory features, benefits,
and reasons to believe
- Maintain PIM information and DAM marketing assets
Requirements:
- Passion for Side-by-Side, Powersports, or Automotive products
- Understanding of Powersports Parts and Accessories operations
- Experience influencing cross-functional teams and relationships
- Solid scenario-building and analytical capabilities
- English required; French comprehension strongly advantageous
Use product strategy, consumer perspective, and portfolio analysis to support Can-Am accessories across BRP’s global business.
📌 Powersports Product Strategy Coordinator (Canada)
🏢 BRP
📍 Canada