$90000 - $125000Senior Creative StrategistWe’re hiring aSenior Creative Strategistfor a fast-growing, venture-backed company focused on delivering a better experience within a highly impactful sector. As the business continues to scale, they’re investing in creative strategy as a core driver of performance marketing and customer acquisition.This is an opportunity to step into a highly impactful role at the intersection ofdata, creativity, and growth marketing, where you’ll help define how the brand captures attention, engages customers, and drives conversion across multiple digital channels.This is not a traditional creative role focused purely on execution. The company is looking for astrategic, hands‑on builderwho can combine performance insights with creative thinking to develop and test new ideas at scale. You’ll be responsible for shaping the creative roadmap, running experiments, and uncovering what resonates most with customers.You’ll collaborate closely with cross‑functional teams across marketing, lifecycle, and paid acquisition, while partnering with leadership to influence overall growth strategy. If you thrive in fast‑paced environments, enjoy balancing analytics with creative intuition, and want meaningful ownership over both strategy and execution, this is a strong opportunity to consider.Required Skills & Experience5+ years of experience increative strategy, growth marketing, or performance marketingExperience developing and scalinghigh‑performing creative across digital channelsStrong understanding ofmarketing analytics tools(e.G., Google Analytics, Meta Ads, Google Ads)Experience leading or collaborating closely withcreative production teamsProven track record oftesting, iterating,



and scaling successful creative campaignsAbility to translate data and insights intocompelling creative strategiesExperience working instartup or high‑growth environmentsStrong communication skills with the ability to clearly present results and insightsDeep understanding ofcustomer motivation, personas, and conversion driversDesired Skills & ExperienceExperience building landing pages, email campaigns, or conversion funnelsFamiliarity with creative and workflow tools (e.G., Notion, Asana, or similar platforms)Background indirect‑to‑consumer (DTC) or high‑growth digital businessesProven ability to driveconversion growth within CAC targetsExperience conductingmarket, competitor, and customer researchStrong balance ofcreative thinking and analytical rigorWhat You Will Be Doing30% Creative strategy and testing roadmap development25% Performance analysis and insight generation20% Cross‑functional collaboration with growth and marketing teams15% Creative production and briefing processes10% Market research and competitive analysisDaily Responsibilities35% Creative testing, iteration, and performance optimization25% Collaboration with marketing, lifecycle, and paid media teams20% Research on customer behavior, competitors, and market trends10% Creative briefing and production oversight10% Presenting insights and strategic recommendationsThe OfferCompetitive compensation and benefits package ($110K-$130K CAD)VacationHigh‑impact role with solid ownership and visibilityOpportunity to work closely with leadership and influence growth strategyCollaborative, in‑office team environment in downtown Toronto – 5 Days in officeOpportunity to shape creative direction at a scaling companyApplicants must be currently authorized to work in Canada on a full‑time basis now and in the future.#J-18808-Ljbffr

📌 Senior Creative Strategist - C$110,000 - C$130,000 A Year (Winnipeg)
🏢 Kelly Services
📍 Winnipeg