Position SnapshotBusiness area:Nestlé PurinaPosition:Channel Strategy Manager (12 Month Contract)Location:2500 Royal Windsor Dr, Mississauga ON L5J 1K8Hybrid positionWhat to ExpectActs as primary business partner with brand marketing and sales teams, influencing and shaping segment and brand strategy by channel for the Nestle Purina PetCare portfolio for which you are responsible. You will play a crucial role in the commercialization of generating demand initiatives as well as the development of sound 4P channel strategies aligned to shopper drivers with focus on pricing, promotion, and product portfolio optimization. This position is an existing vacancy.A day in the lifeAnalyze market trends and translates findings into actionable insights to inform key strategies across the different channelsProactively identifies and assesses category, portfolio, and customer or channel opportunities and develops a recommended plan of action, with a focus on product assortment, distribution, and promotional opportunitiesResponsible for monitoring portfolio in-market performance and target delivery, identifying gaps and working cross-functionally to recommend solutions.Provides recommendations on optimal launch plans by channel built around shopper drivers. Assesses innovation performance through post evaluations, working cross-functionally to address gaps.Responsible for the commercialization of annual brand plans by channel, defining product assortment and promotional strategies by segment and channel, grounded in shopper insights, with ongoing assessment and strategy adjustment as needed.Develops the external customer Nestle Purina PetCare innovation presentation for assigned portfolio and presents to customer.Responsible for development and execution of key planning communications, such as new item sales materials, Playbook, channel strategies, and SKU prioritization.Role Requirements4+ years of proven relevant experience in Marketing, Trade Marketing, Sales, Category Management, leading the development, execution,



and assessment of customer or brand business plans and strategies within the CPG industryProficiency in NielsenIQ: 2+ years using the NielsenIQ cloud-based database to create and extract customized data pulls and interpret findings.Strong analytical skills with proven ability to synthesize data, derive relevant insights, craft compelling stories, and develop strategies.Proven leadership skills and ability to manage the needs of various stakeholder groupsEffective oral and written communication skills are required to express analytics and deliver presentations to various levels within the organization and externally to customersAbility to thrive in a fast-paced environmentProficiency in MS Office, including Word, Excel, PowerPointBachelor’s degree education in Business Administration, with a focus on Sales, Marketing, or related field is an assetBenefitsAt Nestlé Canada, we are committed to transparency and fairness in our compensation and job posting practices. This position offers a competitive salary within the range specified above, aligned with our commitment to equitable pay practices.Base Salary Range: $110,000.00 CAD to $117,000.00 CADFlexible and hybrid work arrangementsExcellent training and development programs as well as opportunities to grow within the companyUp to 50% off – Nespresso Coffee Machine, Capsules and accessoriesAccess to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)Bring your dog to work!What you need to knowWe will be considering applicants as they apply, so please don’t delay in submitting your application.Nestlé Canada is an equal-opportunity employer. The principles of diversity, equity, inclusion, and accessibility are vital to how we operate. We strive to foster a respectful and supportive setting where individuals feel valued and empowered to contribute and succeed.If you are invited to participate in the recruitment process and require an accommodation, please inform Human Resources. Nestlé will work with you to ensure full participation.#J-18808-Ljbffr

📌 Channel Strategy Manager (12 Month Contract) - C$110,000 - C$117,000 A Year (Winnipeg)
🏢 Nestlé Purina
📍 Winnipeg