Guide Directive Consulting’s performance marketing creative strategy remotely, connecting storytelling, analytics, and conversion across B2B campaigns.

This Head of Creative leads the Performance Design department at the intersection of creative craft and performance marketing. You will establish standards across paid social, display, video, and landing page work. You will also represent the department in pitches, client leadership meetings, and conversations about Performance Design’s strategic value.

Key Responsibilities:

- Ensure creative meets craft and conversion benchmarks
- Develop a distinctive process supporting DiscoverabilityOS
- Ensure teams run campaigns and test learning
- Represent Performance Design in pitches and client conversations




- Articulate creative’s value as a strategic capability

Requirements:

- Five-plus years in performance marketing or growth-focused agencies
- Proven creative team management experience
- Ability to present strategy to VPs and CMOs
- Ability to translate creative thinking into business language
- Experience building trust with senior leadership

Shape Directive Consulting’s performance creative direction with strategic storytelling, conversion standards, executive communication, and client partnership.

📌 Creative Director Performance Marketing (Montreal)
🏢 Content Creators
📍 Montreal