Drive strategic audience solutions as the Audience Strategy Manager at Starcom. Utilize data and technology to optimize audience engagement across various media platforms.Starcom is looking for an Audience Strategy Manager to lead the charge in developing audience-centric marketing solutions. This role involves close collaboration with media planners and activation specialists to translate data into actionable strategies.



You'll leverage your knowledge in digital marketing and audience analytics to ensure seamless campaign performance and reporting.Key Responsibilities:Create actionable strategies from client briefsImplement audience management using Lotame and other toolsAnalyze market data to identify growth opportunitiesCollaborate with planning teams for effective executionCommunicate audience insights and strategies to clientsRequirements:Bachelor's degree from an accredited institution3-5 years in media planning, analytics, or related fieldsProficient in data tools like Tableau and Microsoft productsKnowledge of audience segmentation and ad technologiesEffective communication and teamwork abilitiesEnhance client results through strategic audience management at Starcom, focusing on data-driven insights and marketing performance.

📌 Starcom Audience Strategy Manager Role (Toronto)
🏢 Publicis Groupe
📍 Toronto