What you'll be doing

As a Senior Consultant, Content & Editorial on the Advice & Education team within CIBC Personal and Business Banking’s Savings, Investing and Advice product team, you'll lead the development of strategic content that helps clients and advisors make informed financial decisions. You'll create clear, engaging financial education and market insights across key channels, including articles, video, email, and social media. Working closely with subject matter experts and cross-functional partners, you'll translate complex topics into compelling, audience-focused content that supports business priorities, strengthens our brand, and enhances the client experience. In this collaborative, cross-functional environment, you'll apply strong editorial judgment, strategic thinking, and stakeholder management skills to deliver high quality content across the advice journey. How you’ll succeed

Content strategy and execution - Lead integrated content plans that align to business priorities, audience needs, and brand standards. Manage and contribute to the content calendar to support timely, connected content across the advice journey. Content development - Research, write, and edit clear, engaging financial education and market insights for different audiences. Turn complex financial topics into practical, actionable content that supports informed decision-making. Multi-channel execution - Manage content from concept through production and distribution across key channels, including digital, email, and video. Lead video initiatives through planning, storyboard development, review, and approvals. Stakeholder collaboration - Build strong relationships with subject matter experts and cross-functional partners to develop credible, effective content and support integrated initiatives. Provide editorial guidance on content developed by partner teams, including Brand, to ensure alignment on messaging. Editorial quality and improvement - Ensure content meets editorial, brand, accessibility, legal, and compliance standards. Monitor industry trends and identify opportunities to strengthen content, improve workflows, and enhance the client experience. Who you are

You’re an experienced content skilled. You have 7+ years of experience in content development, editorial, communications, or journalism, with a proven ability to develop integrated,



audience-focused content plans and deliver high-quality content across multiple formats and channels. You’re an exceptional storyteller. You bring strong writing, editing, and editorial judgment, along with strong research and interviewing skills. You can turn complex concepts into clear, meaningful, and actionable content that connects with clients and advisors. You understand financial services. You have experience developing content related to financial planning and investing, and can simplify complex topics for different client segments. You’re digitally savvy. You have working knowledge of search engine optimization best practices and familiarity with generative engine optimization, or the ability to quickly build expertise in artificial intelligence-powered search and content optimization. You’re creative, solutions-oriented, and comfortable exploring new approaches to strengthen content performance and audience engagement. You’re motivated by collective success. You’re highly effective at building relationships and collaborating with a broad range of internal and external partners, including subject-matter experts, to deliver connected, high-quality content experiences. You know that details matter. You demonstrate sound judgment, strong project management, and careful attention to accuracy, brand standards, accessibility, and legal and compliance requirements. You can manage multiple competing priorities and consistently deliver high-quality work on time. You’re also familiar with agile methodologies and committed to continuous improvement and team collaboration. You live your values. You bring high standards, genuine care to your relationships, and want to grow with an employer that shares your values and brings out your best. What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck. We work to recognize you in meaningful, personalized ways including a competitive salary,



incentive pay, banking benefits, a perks program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program. Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients. We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.*Subject to plan and program terms and conditions What you need to know

CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact [email protected] CIBC is committed to clarity in our hiring process. All roles posted are opportunities we’re actively recruiting for, unless stated otherwise. You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit. We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency). We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us. Job Location Toronto-81 Bay, 25th Floor Employment Type Regular Weekly Hours 37.5 Skills Agile Working, Campaign Management, Collaboration, Communication, Content Strategy, Financial Planning, Project Management, Stakeholder Management, Storytelling At CIBC, we are in business to help our clients, employees and shareholders achieve what is key to them. Our ability to create value for all CIBC stakeholders is driven by a business culture based on common values: Trust, Teamwork and Accountability. Working with CIBC makes you a part of a work environment committed to our clients, employees and communities - a place where you can excel. Every day, our 48,000 employees help our clients achieve their financial goals, because what matters to our clients, matters to us.

#J-18808-Ljbffr

📌 Senior Consultant, Content & Editorial, Advice & Education (Winnipeg)
🏢 CIBC
📍 Winnipeg