Own paid media strategy remotely with Google Ads, Meta, LinkedIn, and Microsoft Ads for B2B and growing-brand clients. As Media Strategist at Blacksmith Agency, you manage paid media for a book of clients. You make targeting, budget, roadmap, and campaign decisions. You also explain performance narratives when clients ask why, while SEO remains a separate seat. The agency is AI-first and serves clients across several accounts. Key Responsibilities:

Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads Allocate budgets, adjust bids, target audiences, and test creative Decide when campaigns should be discontinued Maintain conversion tracking and attribution through GA4, tag manager, and pixels Build roadmaps, explain results, and grow client accounts Requirements:

Three or more years hands-on with Google Ads and Meta Experience building, running, and optimizing campaigns independently Record of improving ROAS, CPA, or pipeline metrics Agency experience managing several clients simultaneously Transparent spoken English for live calls with United States clients Bring paid media judgment, measurement expertise, and client communication skills to Blacksmith Agency’s B2B accounts remotely.

#J-18808-Ljbffr

📌 Paid Media StrategistB Clients (Halifax Regional Municipality)
🏢 Blacksmith Agency
📍 Halifax Regional Municipality