07 Nov
|
FINTECH PROFESSIONALS
|
Toronto
07 Nov
FINTECH PROFESSIONALS
Toronto
Campaign analytics leadership meets SQL and Pega CDH in Downtown Toronto, with a hybrid schedule requiring three to four office days weekly.
This 12-month Manager role covers acquisition, engagement, cross-sell, retention, and win-back campaigns. You will shape analytical roadmaps, audiences, testing, measurement, and optimization. The work connects marketing priorities with actionable recommendations across customer segments, products, channels, and journeys.
Key Responsibilities:
- Lead campaign analytics from opportunity sizing through post-campaign evaluation
- Develop segmentation, propensity, response, uplift, and customer-value strategies
- Build business cases and forecast financial outcomes for campaign decisions
- Design measurement frameworks and apply control groups and A/B tests
- Deliver dashboards, scorecards, deep dives, and executive-ready recommendations
Requirements:
- Bring 5+ years of progressive analytics experience
- Have 3+ years of solid SQL and data-analysis experience
- Understand experimentation, incrementality, targeting, personalization, forecasting, and ROI analysis
- Use Python, R, SAS, Power BI, Tableau, or comparable tools
- Hold a quantitative bachelor's degree or related qualification
Apply campaign measurement, SQL, experimentation, and customer analytics expertise to optimize decisions in a hybrid Toronto assignment.
📌 Campaign Analytics Manager SQL Pega CDH (Toronto)
🏢 FINTECH PROFESSIONALS
📍 Toronto