Pacific Blue Cross (PBC) has been British Columbia's leading benefits provider forover 80 years. We are an independent, not-for-profit society with solid roots in BC’s health care system. We provide health, dental, life, disability, and travel coverage to 1 in 3 British Columbians through employee group plans and individual plans. We are fueled by a commitment to keep health care sustainable for all British Columbians. Through our PBC Health Foundation, we fund projects that improve health outcomes directly related to mental health and wellbeing as well as the prevention and/or management of chronic disease. We are interested in finding people who want to make a difference and who are looking to grow their career with us. We offer an attractive compensation and benefits package. Our workplace culture values health and wellness, diversity and equality, continuing education, environmental sustainability and giving back to the community. Flexible working hours of 7.5 hours per day, Monday to Friday (i.E., 37.5 hours per week). Paid vacation starts at 4 weeks per year, and increases with years of service. Hybrid work environment (i.E., a combination of work from office and work from home days). Generous benefits, including extended health, dental, and life insurance; depending on the plan that you choose, these benefit premiums can be 100% paid by PBC. PBC contributes the equivalent of 8% of your base salary to a Defined Contribution pension plan. No employee contribution or matching is required, giving you more take-home pay. Onsite gym, cafeteria, and access to virtual doctors/counsellors 24/7 via our Employee Family Assistance Program! About the PositionWe are searching for a permanentSenior B2B Manager, Marketingto join our Marketing team. PBC’s compensation program is built on a pay-for-performance philosophy, rewarding both individual and organizational achievements.



The typical hiring range for this position is $110,000 - $130,000 per year, with the starting salary determined based on a combination of skills, education, experience, and internal equity. As part of our total rewards package, you’ll be eligible for our annual bonus program. If you’re someone who wants to lead the development and execution of strategic, results-driven marketing programs that drive growth across Pacific Blue Cross’ employer and advisor channels, we want to hear from you. We offer an attractive compensation and benefits package. Our workplace culture values health and wellness, diversity and equality, continuing education, environmental sustainability and giving back to the community. This role is currently working hybrid from home and from our head office in Burnaby, BC. Apply this week if you would like to take on this role. Key Ways This Position Makes An ImpactThe Senior B2B Manager, Marketing positions Pacific Blue Cross’ health benefit and insurance solutions as the preferred choice for British Columbia’s small to medium-sized employers and the advisors who support them. In this role you’ll operate at the intersection of marketing strategy, sales enablement, and partner engagement, the role delivers integrated initiatives that build awareness, generate demand, and influence decision-making across the customer lifecycle. This role provide leadership to an assigned employee by setting clear performance objectives, coaching and mentoring the team member, and supporting ongoing skill development. You will lead the development and execution of the B2B marketing strategy for employer and advisor segments, with a focus on small to medium-sized employers. his role defines and refines target personas (e.G., business owners, HR leaders, CFOs, benefits managers, advisors, consultants, and third-party administrators) and develop differentiated messaging and value propositions. You will partner with Sales,

📌 Seniorb Manager, Marketing - C$110,000 - C$130,000 A Year (Burnaby)
🏢 Pacific Blue Cross
📍 Burnaby