Lead Sage’s North American HCM and Payroll strategy from Toronto, using positioning, competitive intelligence, and AI capabilities to drive growth.
As an experienced Product Marketing Leader, you will shape portfolio strategy across HCM, Payroll, Workforce Management, and AI-enabled products. You will influence segmentation, messaging, pricing and packaging recommendations, and go-to-market priorities. The position partners with Product, Sales, Marketing, and senior business leaders to convert insights into commercial results.
Key Responsibilities: Lead North American product marketing strategy across Sage’s portfolio
Develop differentiated positioning and messaging for customers
Guide launches from chance assessment through ongoing growth




Equip teams with competitive insights and commercial strategies
Coach and develop Senior Product Marketers
Requirements: 10+ years of B2B SaaS product marketing experience
Ownership of product marketing strategy across a portfolio
Experience leading, coaching, and developing teams
Expertise in segmentation, messaging, positioning, and go-to-market strategy
Ability to influence senior leaders across complex organizations
Shape Sage’s competitive position through strategic product marketing, team leadership, commercial judgment, and North American market insight.

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📌 Director North America Product Marketing (Ontario)
🏢 SAGE GROUP
📍 Ontario