B Industrial Product Marketing Manager (Quebec City)

B Industrial Product Marketing Manager (Quebec City)

07 Nov
|
ABB
|
Quebec City

07 Nov

ABB

Quebec City

Lead B2B product marketing for ABB’s Industrial Installation portfolio, shaping positioning, launches, and customer value propositions. Work onsite at least two days weekly in Iberville or Milton.
This experienced Product Marketing Manager connects Product Management, Sales, and Marketing across a complex matrixed environment. You will translate portfolio strategies, customer insights, and technical capabilities into go-to-market plans. The work supports awareness, adoption, and growth through integrated marketing programs.
Key Responsibilities: Own product marketing plans for recent and existing products
Develop differentiated positioning, messaging, and customer value propositions
Lead product launches, activation plans, timelines, budgets, and stakeholders
Direct integrated campaigns across digital, channels, content, social media,



and events
Monitor KPIs and translate results into actionable recommendations
Requirements: Eight to ten years of progressive B2B marketing experience
At least five years in a strategic marketing role
Bachelor’s degree in marketing, communications, business, or related field
Experience developing go-to-market strategies and integrated marketing programs
Ability to influence cross-functional teams without direct authority
Apply strategic marketing, customer insight, and commercial expertise to grow ABB Industrial Installation products through stronger market activation.

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📌 B Industrial Product Marketing Manager (Quebec City)
🏢 ABB
📍 Quebec City

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