Own paid media strategy remotely with Google Ads, Meta, LinkedIn, and Microsoft Ads for B2B and growing-brand clients.
As Media Strategist at Blacksmith Agency, you manage paid media for a book of clients. You make targeting, budget, roadmap, and campaign decisions. You also explain performance narratives when clients ask why, while SEO remains a separate seat. The agency is AI-first and serves clients across several accounts.
Key Responsibilities: Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
Allocate budgets, adjust bids, target audiences, and test creative
Decide when campaigns should be discontinued
Maintain conversion tracking and attribution through GA4, tag manager, and pixels
Build roadmaps, explain results,



and grow client accounts
Requirements: Three or more years hands-on with Google Ads and Meta
Experience building, running, and optimizing campaigns independently
Record of improving ROAS, CPA, or pipeline metrics
Agency experience managing several clients simultaneously
Explicit spoken English for live calls with United States clients
Bring paid media judgment, measurement expertise, and client communication skills to Blacksmith Agency’s B2B accounts remotely.

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📌 Paid Media StrategistB Clients (Nova Scotia)
🏢 Blacksmith Agency
📍 Nova Scotia