Paid media strategy defines this remote Search Marketing Manager role, spanning Google Ads, Meta, LinkedIn, and Microsoft Ads. Work remotely across the USA, Canada, Latin America, or South Africa.
At Blacksmith Agency, you own paid media for B2B and growing-brand clients. You make targeting, budget, bidding, and roadmap decisions across multiple accounts. The role also covers conversion tracking, attribution, client narratives, and account growth through retention and upsell.
Key Responsibilities: Manage paid media across four advertising platforms
Allocate budgets, adjust bids, and refine targeting
Test creative and decide when campaigns should stop
Maintain conversion tracking and attribution using GA4 and pixels
Build roadmaps and explain performance during client calls
Requirements: Three-plus years hands-on with Google Ads and Meta
Experience building, running, and optimizing campaigns personally
Proven movement in ROAS, CPA, or pipeline metrics
Agency experience managing several clients simultaneously
Explicit spoken English for live calls with US clients
Bring paid media ownership, platform expertise, and client communication skills to Blacksmith Agency’s remote marketing team.

#J-18808-Ljbffr

📌 Paid Media Strategy Manager (Alberta)
🏢 Blacksmith Agency
📍 Alberta