Job Overview

The Social media lead plans and delivers social content that strengthens brand visibility, supports digital marketing goals, and connects audiences with relevant products and information. This role combines creative production, channel management, and performance analysis across social platforms and e-commerce.

Duties

- Develop and implement a holistic social media marketing strategy
- Plan (sequence and calendar of posts), create (script, film, screen record, voice over), edit (Edits/Canva), and monitor social media campaigns, primarily on Instagram
- Hire or collab as needed for business outcomes
- Build relationships with farmers and agriculture community to learn about what content is most valuable




- Oversee brand positioning and messaging to ensure consistency across all channels, while adapting to the unique needs of our agricultural user base

Requirements

- Proven experience creating social media at another or for your personal brand.
- Solid expertise in digital marketing tools, including Edits, Capcut, Figma, and Canva.
- Exceptional communication and leadership abilities.
- Familiarity with farming or finance is preferred but not required.

Pay: $15.00-$34.82 per hour

Expected hours: 40.0 per week

Work Location: Hybrid remote in Calgary, AB

📌 Social media lead (Calgary)
🏢 SimpleHedge
📍 Calgary