07 Nov
|
DULCEDO Management
|
Canada
07 Nov
DULCEDO Management
Canada
We are HYPERMUSEHYPERMUSE Studio is Dulcedo Group’s AI Image & Video studio, built to extend what our talent, creators, and brand partners can achieve when human vision is amplified by the best emerging technology. Born from Dulcedo’s leadership at every major industry shift, HYPERMUSE is designed to deliver high-end, campaign-ready content with the speed and flexibility of AI
- without compromising the values that define our business: consent, fairness, creative integrity, and trust. We treat it as a new production advantage that is carefully directed, ethically structured, and built to protect the long‑term value of the talent economy. Our studio exists to solve real commercial problems for brands
- unlocking new formats, new creative worlds, and recent efficiencies
- while ensuring that digital likeness and AI‑generated assets are managed with rigorous standards. Every deliverable is shaped by experienced creative leaders and producers, because at Dulcedo, technology doesn’t replace taste. As IP Growth & Monetization Strategist, you’ll own the commercial strategy for our IP portfolio: spotting revenue opportunities across merchandise, memberships, digital products, platform monetization, and e-commerce, deciding what to prioritize, and owning the results. You’ll set the strategy and our Senior Project Manager will coordinate execution with our teams and partners, so your ideas have a clear path to market. Social growth and content strategy stay central to the role, because an audience that isn’t growing can’t be monetized. You’ve done this before, on accounts you can name, with numbers you can show. If you understand how a fan becomes a customer, and a customer becomes recurring revenue, we’d like to talk. Identify commercial opportunities across HyperMuse’s IPs,
develop and coordinate monetization strategies, and oversee their execution in close partnership with the Senior Project Manager. Own the promotion and marketing of each IP’s monetization streams beyond brand deals: memberships/Patreon, merch, digital products, YouTube Partner Program, e-commerce, and licensing opportunities. Build and run the promotional calendar for every monetized offer: launches, drops, limited runs, and seasonal pushes, coordinated across Instagram, TikTok, and YouTube. Integrate product, membership, and offer calls‑to‑action into the content plan in a way that stays native to the IP’s voice and does not dilute its entertainment value. Develop fan‑to‑customer journeys (newsletter management, community touchpoints, email/SMS capture, retention loops) that turn audience into recurring revenue. Track revenue, conversion, and audience‑to‑buyer performance per stream, and recommend what to scale, pause, or sunset. Own the content strategy for HyperMuse’s established IP accounts, from positioning to day‑to‑day execution across Instagram, TikTok, and YouTube. Translate characters, worlds, and storylines into content people share, and test hooks, formats, and storytelling structures on an ongoing basis. Track trends, platform shifts, and cultural moments, and act on them while they still matter.
Write clear creative briefs for HyperMine’s production team and keep each IP moving without waiting on a large support structure. Bring commercial and content thinking to HyperMuse’s represented AI artists and third‑party IPs. You have 3+ years in creator economy, social media, or digital marketing roles, with a proven record of monetizing an audience. You’ve launched memberships, merch, or digital products, and you can walk us through what they earned. You’ve worked at an agency, a creator‑led business, a DTC or e‑commerce brand, or a social‑native media company. YouTube Partner Program, Patreon and membership tools, Shopify and merch platforms, affiliate and licensing models. You have a deep understanding of Instagram, TikTok, and YouTube algorithms, trends, and culture. You read performance data fluently, from engagement to conversion to revenue, and you turn it into decisions. You pair strong creative instincts with a commercial mindset. You know when a call‑to‑action helps an IP and when it cheapens it. You take a hands‑on approach, preferring to build and ship rather than manage from a distance. You’re highly online, naturally curious, and plugged into emerging formats and internet culture. AI fluency is an asset, but commercial and content expertise comes first. You hold a bachelor’s degree in marketing, communications, business, or a related field, or have equivalent experience. You have examples of accounts or offers you’ve grown and monetized, with results, ready to share. You’re a true self‑starter
- passionate, gritty, and goal‑oriented, someone who loves having projects, challenges, and milestones to work toward. In short, you’re driven, creative, and structured, someone who knows how to balance discipline, fun, and performance – 3 core pillars of Dul
📌 Technology Strategist (Canada)
🏢 DULCEDO Management
📍 Canada