A Little About UsNutraChamps is a fast-growing health and wellness brand offering more than 90 nutritional supplements designed to help people live healthier lives.Over the past decade, we've built a successful e-commerce business, established ourselves as a leading brand on Amazon, and expanded into additional sales channels.You'll have the opportunity to take ownership of meaningful projects, influence business decisions, and directly contribute to our continued growth.Applicants must be able to work from our Toronto office as required.We're looking for an experienced Amazon eCommerce Strategist to help accelerate growth, improve profitability, and strengthen our competitive position across Amazon marketplaces.This is a hands‑on, analytical position requiring a deep understanding of Amazon's marketplace ecosystem, consumer purchasing behaviour, advertising platforms, and search performance.Develop and execute strategies to increase Amazon sales, market share, and profitability.Develop and execute product launch strategies, including keyword targeting, listing optimization, advertising, and promotional planning.Identify underperforming products, diagnose performance issues, and implement corrective actions.Develop strategies to improve organic sales performance and reduce reliance on paid advertising where commercially appropriate.Analyze advertising performance using ACOS (Advertising Cost of Sales), TACOS (Total Advertising Cost of Sales), ROAS (Return on Advertising Spend), and other relevant metrics.Analyze advertising performance at the campaign, keyword, and product levels.Understand the relationship between advertising spend, organic sales, profitability,



and long-term product growth.Collaborate with creative teams to improve product images, A+ Content, Brand Stores, and other conversion-focused assets.Develop and evaluate A/B (A/B Testing) experiments to improve listing performance.Analyze customer reviews, questions, and competitor listings to identify opportunities for product and content improvements.Ensure listing content and marketing practices comply with Amazon policies and applicable regulatory requirements.Data Analysis & Performance Management Monitor and analyze product performance using Amazon Seller Central, Brand Analytics, advertising reports, and third‑party analytical tools.Leverage Search Query Performance and Search Catalog Performance data to identify opportunities across the customer purchase journey.Develop actionable insights from sales, traffic, conversion, keyword ranking, and advertising performance.Track key performance indicators and provide recommendations supported by data.Develop performance forecasts and evaluate the financial impact of proposed initiatives.Identify emerging trends, competitive threats, and operational issues before they materially impact performance.Continuously test new strategies, evaluate results, and scale successful initiatives.Work closely with marketing, creative, supply chain,



and finance teams to execute marketplace initiatives.Coordinate product launches and promotional activities with inventory availability and financial objectives.Take ownership of assigned projects and ensure timely, effective execution.Demonstrated ability to analyze Amazon advertising performance and optimize campaigns for profitability.Experience analyzing data and translating findings into actionable business recommendations.Strong proficiency with Microsoft Excel or Google Sheets.Excellent written and verbal English communication skills.Robust project management skills with demonstrated accountability for deadlines and results.Familiarity with Amazon's policies concerning dietary supplements, restricted claims, and product compliance.Experience using tools such as Helium 10, Jungle Scout, Data Dive, or similar platforms.Experience with Amazon Brand Analytics, Search Query Performance, and Amazon Marketing Cloud.Experience launching products and expanding into international Amazon marketplaces.Experience with pricing strategies, inventory management, and profitability analysis.Comprehensive Health & Wellness Benefits Plan5 Weeks Paid Time OffFlexible Working HoursHybrid Work EnvironmentComplimentary On-Site GymCatered Breakfasts, Snacks, and BeveragesSubsidized Parking or Public TransitChoice of Mac or PCCareer Growth and Professional Development OpportunitiesCollaborative and Multicultural WorkplaceOpportunity to Make a Direct Impact on Business GrowthCompensation & Employment Details Toronto, OntarioWork Arrangement: HybridCompensation: Competitive salary based on experience and qualifications. #

📌 Amazon Ecommerce Strategist (Winnipeg)
🏢 NutraChamps
📍 Winnipeg