Shape how an insurance AI platform reaches business buyers through positioning, launches, and explicit product messaging. Apply B2B software marketing expertise while working hands on.This Director of Product Marketing role combines strategic ownership with practical execution across an applied AI product. You will explain software that reviews policies, drafts quotes, and writes client outreach for insurance brokers.

The work requires customer research, launch judgment, and credible claims grounded in buyer feedback.Key Responsibilities:

Own positioning for an insurance AI platformPlan product launches and develop sales materialsConduct customer and win loss researchProvide pricing and packaging inputBuild marketing frameworks and write contentRequirements:

Years of B2B software marketing experienceExperience managing other marketersAbility to explain complex products clearlyStrong hands on writing and research skillsJudgment for credible AI product messagingLead insurance AI product marketing through positioning, research, launches, writing, and buyer-focused value communication.

📌 b Ai Product Marketing Director (Winnipeg)
🏢 present of AI
📍 Winnipeg