Drive Everist’s beauty brand through storytelling, performance marketing, and social commerce. Use creative judgment and data analysis to guide measurable growth.

As Integrated Marketing Director, you will balance emotional connection with commercial outcomes across Everist’s marketing ecosystem. You will oversee paid, owned, and earned channels while shaping creator-led content. The role also supports retail expansion, campaign execution, and marketing operations.

Key Responsibilities: Oversee full-funnel execution across paid, owned, and earned channels

Manage CAC, ROAS, and retention across Meta and TikTok

Lead creator-led and TikTok-first growth initiatives

Translate product innovation into consumer storytelling

Build scalable planning processes and operating rhythms

Requirements: Six to eight years of progressive marketing experience

Proven DTC or eCommerce brand and growth experience

Meaningful-budget Meta and TikTok campaign experience

Background in influencer marketing and social commerce

Comfort owning budgets and making data-informed decisions

Apply your performance marketing, social commerce, and storytelling expertise to strengthen Everist’s growing beauty brand.

📌 Beauty Brand Performance Marketing Director (Toronto)
🏢 Dover
📍 Toronto