As part of PepsiCo's Communications team, the Communications Analyst (contract) will be responsible for supporting external communications for the One PepsiCo Canada business. This is a 12-14 month contract role. The ideal candidate is a strong communicator, strategist and communications generalist with experience in corporate reputation, brand PR, content creation, and engagement measurementWhat you can expect from us: Serve as communications advisor to PepsiCo Canada's marketing teams on external communications initiativesSupport brand PR and corporate reputation plans that leverage creative ideas, media and influencers to support current campaigns, innovation launches, brand programming and other corporate prioritiesProvide thoughtful and timely review of external social media, influencer content, partnerships and sponsorships for potential reputational issuesRegularly liaise and collaborate with PepsiCo Foods US, PepsiCo Beverages US, and PepsiCo brand and corporate communications team members as well as cross-functional stakeholdersStay informed of key issues and trends impacting the company and industry as well as current events that may impact programmingConduct media outreach to trade and local/community media on behalf of our brandsOversee and manage the work of agency teams, ensuring flawless execution, rigorous measurement and resourcesSupport crisis and issues communications, as neededProvide functional comms support across Foods and BeveragesQualifications Bachelor's Degree in English, Communications,



Journalism or related field5-7 years of professional communications experience, preferably with 2 years within a PR agency with direct media and creator interactionStrong media relations skills including strategic planning and the ability to story-mine and pitch top-tier reportersStrong expertise in navigating influencer/talent/partnership programming and protocolsStrong understanding of social media, including new and emerging channels and analyticsExcellent oral and written communication skills - including presentations and media materials - and an ability to develop materials under tight timelinesUnique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathyProven track record of driving successful, insight-based, high-impact creative communications programs that deliver against brand business objectives, on time and within budgetProven ability to interact with, manage, and influence cross-functional teams and agency partners, and work in a matrixed environmentPR agency experience preferred.Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.Whatever your role, you'll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.PepsiCo may use Artificial Intelligence as part of its hiring process.

📌 Communications Sr Analyst (Contract) (Winnipeg)
🏢 Pepsico
📍 Winnipeg