Gtm Strategist (Fractional) (Winnipeg)

Gtm Strategist (Fractional) (Winnipeg)

07 Nov
|
Human Agency
|
Winnipeg

07 Nov

Human Agency

Winnipeg

That's true of every role at Human Agency right now.

About Human

AgencyWe're scaling rapidly and have a growing pipeline of opportunities that demand exceptional talent across disciplines. Our mission is to bring on individuals, from creative producers to technical experts to entrepreneurial leaders, who can help us realize this next chapter of growth. Leaders roll up their sleeves, teams work flat, and everyone contributes to what ships.

We invite critique, learn quickly, and keep raising the bar. Every product, strategy, or asset we create must be both beautiful and functional; Across strategy, engineering, design, data, and operations, we seek out teammates who raise the bar and make us better. We believe AI should amplify human potential, not replace it, and we build with that conviction in every engagement.

From advisory and tooling to implementation and education, we meet clients where they are and help them integrate AI in ways that align with their mission and values. The OpportunityHuman Agency is an AI-first consultancy and venture organization. We work with clients who are serious about growth, and we’re bringing on a fractional GTM Strategist to own the full arc: figure out who a client should be selling to, build the positioning, launch the campaigns, and show leadership what worked.

Projects ramp up on short notice and scope shifts mid-stream. Define the ideal customer, talk to buyers, and analyze competitors before any messaging gets written. Help clients say what they do and why it matters, in language real buyers respond to.

Content & Copy. Write the website copy, landing pages, email sequences, and social content. Use AI where it helps, and keep the human edge that makes copy land. Set success metrics up front, run tests, read the data, and present results to client leadership, including the C-suite.

Build sales materials (decks, one-pagers, outreach) and connect marketing work to pipeline.



Take campaigns from brief to launch with both strategic rationale and creative instinct. 5+ years in marketing, brand strategy, or GTM, in-house, agency, or independent. 2-3 case studies with before-and-after numbers: a repositioning that lifted conversion, a campaign that drove pipeline, etc. Strong writing across marketing formats.

Experience presenting data and recommendations to executives. You use AI for research, testing, and content production, not just drafting, and you know when the output is valuable enough. You’ve worked as a freelancer or fractional consultant and can manage your time across concurrent projects.

You think before you write, but you don’t overthink before you ship. Independent contractor, remote, US or Canada. We value diverse perspectives and are committed to building inclusive, high-performing teams where everyone can do their best work.

Voluntary

Self-IdentificationFor government reporting purposes, we ask candidates to respond to the below self-identification survey.As set forth in Human Agency’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.

📌 Gtm Strategist (Fractional) (Winnipeg)
🏢 Human Agency
📍 Winnipeg

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