You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights.

At Sun

Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives. Discover how you can make a difference in the lives of individuals, families and communities around the world.The Manager, Brand Strategy & Governance reports to the Director, Global Brand Strategy in Global Marketing.

The successful candidate is an experienced professional with a background in brand strategy and management. They will be instrumental in helping steer our overall brand strategy, including supporting our brand architecture, global creative direction and key campaigns.Maintain the role of the Sunlife Brand Architecture Build and maintain Sunlife’s brand governance programs including (Brand and creative review process, develop and manage adherence to brand policies, establish appropriate brand training programs)Develop and evolve new and existing tools and resources to advance the brand strategy including Playbooks, Quick Reference Guides, etc.Support the rollout and implementation of the refreshed Sunlife brand across global markets.Manage Corporate ID (global trademark, searches, registrations, domain names, working with legal,



brand monitoring vendor)Develop Employee Engagement programs (identify employee engagement opportunities to deepen the understanding and alignment to the brand)Drive industry-setting practices and trends related to brand governance for a global organization.Support development of global marketing campaigns across all channels, with a focus on digital.University or college degree in Marketing, Business or Communications.MBA an asset.Minimum of six to eight years of progressive marketing experience.Brand agency experience is an asset.Knowledge of brand management principles, best practices, and processes.Relationship management and consulting: strong partnering approach to build and maintain relationships with key business partners, exercise diplomacy, mediation, and a consultative, collaborative approach, especially when dealing with senior leaders.Communication: Ability to articulate recommended strategies and positions backed by factual content; demonstrated communication and writing skills.Guide project team without direct management authority; Results oriented and decisive while managing in a complex environment.Organization and project management:



effectively manage multiple projects and tasks; budget management.The opportunity to move along a variety of career paths with amazing networking potential.Adaptable Benefits from the day you join to meet the needs of you and your family.LI-NB1 The Base Pay range is for the primary location for which the job is posted. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance.Diversity and inclusion have always been at the core of our values at Sun Life.

A diverse workforce with wide perspectives and creative ideas benefits our Clients, the communities where we operate and all of us as colleagues. Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e‑mail a request to [email protected] are proud to be a hybrid organization that offers our employees the choice and flexibility to work from both the office and virtually based on the needs of the business, our Clients and you.We may use artificial intelligence to support candidate sourcing, screening, interview scheduling.Our purpose is to help Clients achieve lifetime financial security and live healthier lives. As part of Sun Life’s growing team, you have an impact on people in your community and around the world.Use data to drive bold actions.

Be agile and pivot as we test and learn.

At Sun

Life, we’re driving transformation, sustainability and innovation for our Clients, employees, partners, and communities.

📌 Manager, Brand Strategy & Governance (Winnipeg)
🏢 Sun Life Financial
📍 Winnipeg