Lead PlayStation creator strategy in Canada using influencer marketing and relationship management across a hybrid Toronto contract. Shape campaigns across major social platforms.Sony Interactive Entertainment seeks an Influencer and Content Creator Strategist for a 12-month contract. The role supports Global Communications and Canadian Marketing through paid partnerships, creator programs, campaign integration, and performance analysis.

Gaming culture fluency, communication, and project management are central.Key Responsibilities: Own Canada creator strategy across the launch calendarLead paid partnerships from sourcing through reportingDevelop creator briefs and creator-native storytellingCoordinate capture plans, access moments,



and event activationsReport performance and actionable launch recommendationsRequirements: Bachelor’s degree or equivalentFive-plus years in influencer marketing, partnerships, or creator programsFluency in gaming culture and creator ecosystemsFamiliarity with YouTube, Facebook, TikTok, Instagram, and TwitchEnglish required; French Canadian proficiency is a plusApply influencer strategy, creator relationships, gaming expertise, and performance measurement to grow PlayStation community engagement across Canada.

📌 Marketing and Event Specialist (Winnipeg)
🏢 Sony Interactive Entertainment
📍 Winnipeg