Own a remote performance marketing department at Blacksmith Agency, setting standards across PPC, SEO, client results, and team development.

This Senior Performance Marketing Manager leads specialists serving multifamily, B2B, and technical clients. You manage the PPC strategist and SEO strategist, define what quality work means, and remain accountable for department delivery. The role centers on management, not hands-on campaign building or technical SEO execution.

You will decide channel strategy, guide scaling budgets, validate reporting, and handle client escalations when accounts are at risk. Your scope also includes credible delivery commitments to sales, the department hiring plan, and first-round interviews.

Blacksmith

Agency offers this full time role remotely across the USA, Canada, or South Africa.

Key Responsibilities

Manage specialist quality bars, reviews, development,



and performance decisions

Write standards for audits, checks, and account reporting

Own honest reporting and client outcomes across the function

Represent the agency during underperforming-account client calls

Define hiring plans and interview prospective department teammates

Requirements

Direct management experience with reviews and performance management

Seven or more years spanning paid media and SEO

Ability to evaluate Google Ads, GA4, and Search Console work

Ability to evaluate Meta and Microsoft Ads work

Comfort owning client conversations about underperformance

Lead specialists, standards, budgets, and client accountability as Blacksmith Agency’s senior performance marketing manager.

📌 Performance Marketing Department Manager (Winnipeg)
🏢 Blacksmith Agency
📍 Winnipeg