Rewind is a service that protects the critical data that powers businesses of all sizes. Our focus is on backing up data that lives in the cloud - in apps like Jira, GitHub, Confluence and Shopify. We are backed by Insight Partners, Inovia, Bessemer and Atlassian Ventures and are proud to be recognized as one of Canada's 50 fastest growing technology companies (2023 Deloitte Fast 50).

We invite you to read our startup story to learn where we came from and where we’re going. Some of our Blogs might help you get a better understanding of what we do here. Thriving at Rewind:We embrace the fast-paced, ever-changing nature of startup life.

If you love working with speed, agility, and creativity, you’ll feel right at home here. Performance-Driven Mindset: We are proactive, goal-oriented, and focused on delivering tangible, high-quality results.

Versatile

Work-Life Approach: We encourage balance and understand the need to recharge. While we stay agile for urgent needs, we make sure there's time to recover and enjoy life.

Customer Centricity: Our commitment to customers shapes everything we do. We listen, build relationships, and innovate - from our dedicated customer support team to our engineers, everyone at our company is focused on solving problems that matter most to our users. About the roleThis role is the steel thread between our product strategy and the sales and marketing work that turns it into results.

We do most of our product marketing through AI skills and agents that we personally build for ourselves. Research, competitive analysis, launch plans, messaging drafts and sales enablement all start with tools like Claude Code, and you'll work that way too. If you're strong on product marketing fundamentals and curious about AI, we can teach you the rest.

You'll work closely with the team while you ramp up, and you'll have support the whole way. What you'll doLaunches and go-to-market Develop marketing programs for your products with the marketing team,



including the activities and budgets for keeping current customers and winning new ones. Work with the demand generation and content team on programs that keep demand coming.

Work with product management and marketing communications to develop positioning, messaging and content for our target buyer personas. Turn your positioning and messaging into material our marketing, partner and sales teams can put to work. AI-powered product marketing Use AI tools every day to research markets and competitors, draft and test messaging, and build launch and enablement assets.

Build and refine repeatable AI workflows (prompts, templates, agents) that the wider marketing and sales teams can reuse. 4+ years of product marketing experience in B2B, including product launches, positioning and messaging. Sales enablement experience, such as training sellers and building the battlecards and collateral they rely on. Comfort working with technical teams and translating technical products into buyer value.

A technical background is a plus. A customer-centric approach, with experience talking directly to customers. Strong organization while managing multiple projects and priorities.

Experience building AI workflows or automations for a marketing or sales team. If your experience is closer to an earlier career stage, we may still consider your application. Why join RewindAt Rewind, you’ll help shape the future of data protection for thousands of businesses.

We’re performance-driven, innovative, and not afraid to challenge what’s possible. We also offer a variety of benefits to support your success both at work and in your personal life which includes but is not limited to: Flexible work hours 3 weeks vacation Summer Fridays and office closed during the holiday break in December Paid parental leave $2000/year wellness/home office allowance $Rewind is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. AI UsageOur recruitment process may include the use of artificial intelligence–enabled tools to help manage and review applications efficiently.

📌 Product Marketing Manager (Winnipeg)
🏢 Rewind
📍 Winnipeg