Blu Ivy Group is a results-driven employer branding company dedicated to delivering meaningful outcomes that are grounded in data and business impact. We collaborate with our clients to address their most pressing challenges in culture, employer branding, and recruitment marketing, always with an eye on future growth and innovation. Our mission is to co-create a world of human-centered and high-performance workplaces.

As a Senior Director, Employer Brand & Culture, you will lead and deliver high-impact consulting engagements with a portfolio of clients—serving as a strategic advisor, hands-on practitioner, and trusted partner throughout the work. You will build deep relationships with senior leaders and with HR, Talent, Marketing, and Communications teams, turning insights into action. You will regularly engage and present to C-suite and executive leaders, helping leaders focus on what matters most to drive meaningful impact.

You may collaborate with other consultants on projects, but your primary accountability is for client success, quality delivery, and the commercial health of your client portfolio.

Lead hands-on work across areas such as employee value propositions, talent and culture research, messaging, employee experience, and culture strategy.

Ensure all deliverables meet Blu Ivy’s standards for quality, rigor, and impact.

Develop and manage trusted relationships across complex client ecosystems—including HR, Talent, Marketing, Communications, and executive leadership—often balancing multiple perspectives and priorities.





Lead and influence senior and C-suite stakeholders with confidence, synthesizing complexity into clear points of view and guiding leaders toward decisive action.

Own Commercial & Operational Success Be accountable for the financial health of your client portfolio, including project performance, revenue delivery, and margin.

Maintain solid project, time, and financial tracking to support smooth delivery and operational excellence.

Help evolve Blu Ivy’s methodologies, tools, and ways of working through your experience and insight.

Contribute to thought leadership, perspectives, or internal learning as opportunities arise.

8–12+ years of experience in employer branding, culture, HR consulting, organizational effectiveness, talent, marketing, or a related field, with time spent in a senior, client-facing role.

Experience in the Hospitality, Financial, or Tech industries is an asset.

Demonstrated confidence and effectiveness presenting to, advising, and influencing senior and C-suite leaders—able to lead discussions, challenge constructively, and focus leaders on what will drive the greatest impact.

Strong commercial acumen, with experience managing project performance and contributing to client growth.

Highly organized and detail-oriented, with the ability to juggle multiple priorities without compromising quality.

Curiosity, adaptability, and a genuine interest in helping organizations create better working environments.

We are a small, agile team that values trust, flexibility, and excellence.

📌 Senior Director - Employer Brand & Culture (Winnipeg)
🏢 Blu Ivy Group
📍 Winnipeg