SinaLite is a leading wholesale trade printer and custom packaging provider, serving 20,000+ print businesses, resellers, and entrepreneurs across Canada and the US. With 26 years of printing experience and over $45 million invested in cutting-edge print technology, we help our clients maximize their print profits — and we're just as invested in helping our own team grow. We were named a 2025 Regional Finalist in Canada's Best Managed Companies Program, and we're looking for our next Senior Director of Finance to help us keep raising the bar.

Location: 335 Steelcase Rd East, Markham, ON (In Office) About the OpportunitySinaLite and Willowpack are looking for a Senior Director of Finance to join our leadership team and take ownership of the financial strategy, discipline, and decision support required to support two growing manufacturing businesses. This is a hands-on senior leadership role for an experienced finance professional who understands that strong finance leadership goes well beyond reporting the numbers. You will help shape business decisions by bringing greater visibility and discipline to cash, working capital, manufacturing costs, margins, investments, and financial risk.

SinaLite is an established wholesale printing business focused on protecting and expanding margins, while Willowpack is a rapidly growing packaging manufacturer requiring disciplined management of capital, working capital, and costs as it scales. We're looking for a skeptical, analytical, and commercially minded finance leader who is comfortable challenging assumptions, getting into the details, developing a strong finance team, and giving leadership the financial clarity needed to make better decisions. Build and own a rolling 13-week cash forecast and longer-term liquidity models.

Partner with Operations, Sourcing, and the Controller to improve inventory, receivables, and payables performance. Manage banking and lender relationships, credit facilities, and lease obligations. Ensure costing accurately reflects materials, labour, yield, scrap, and other production costs.





Provide clear financial reporting that allows leadership to understand the economics and performance of SinaLite and Willowpack independently. Lead annual budgeting, forecasting, and long-range financial planning. Develop forward-looking, probability-weighted risk and opportunity assessments covering both profitability and cash.

Build financial business cases for capital expenditures, investments, and major strategic decisions. Track investment performance and returns following implementation. Provide leadership with scenario modelling and data-driven recommendations to support major business decisions.

Oversee government funding opportunities, including applications, claims, compliance, and reporting. S. tax, regulatory, and financial reporting requirements. Strengthen internal financial controls, policies, and procedures appropriate for a growing manufacturing organization.

Finance Team Leadership

Assess the existing finance structure and identify opportunities to strengthen capabilities. Recruit, coach, and develop finance and FP&A; talent. Ensure team members are positioned effectively across controllership, treasury, and FP&A; responsibilities.

Help operational and functional leaders understand the financial impact of their decisions. Systems, Data & AI Identify opportunities to automate recurring reporting and financial analysis. Use AI, analytics, and emerging technologies to improve the speed and quality of financial insights.

Champion a data-driven approach to decision‑making throughout the organization. 10+ years of progressive finance experience, including at least 5 years in senior financial leadership within a manufacturing environment. Strong manufacturing cost accounting experience, including job/product costing, inventory, material yield, and scrap.





Experience evaluating capital expenditures and developing investment business cases. Demonstrated ability to hire, develop, and lead high‑performing finance teams.

Experience within printing, packaging, converting, or a related manufacturing industry is a strong asset. Thinks ahead — You identify financial risks and opportunities before they become obvious. Communicates directly — You can translate complex financial information into clear recommendations for leaders across Finance, Operations, Sales, and other functions.

Builds solid teams — You develop talent, raise expectations, and create a finance function capable of supporting continued growth. Is comfortable challenging leadership — You have the confidence and executive presence to pressure‑test assumptions and provide a different perspective when the numbers support it. This is an opportunity to take on a highly influential finance leadership position across two distinct manufacturing businesses at different stages of growth.

You’ll have the opportunity to directly influence how we manage cash, evaluate investments, improve manufacturing margins, scale Willowpack, and make strategic decisions across the organization. For a high‑performing finance leader who demonstrates the ability to operate as a trusted financial partner to the President and leadership team, this role offers a pathway toward VP‑level leadership within approximately two years. If you're a hands‑on finance leader who enjoys challenging assumptions, solving complex manufacturing finance problems, building strong teams, and turning financial data into better business decisions, we'd like to hear from you.

AccessibilitySinaLite is committed to providing an inclusive and accessible workplace in accordance with the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). We welcome and encourage applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process.

📌 Senior Director Finance (Winnipeg)
🏢 Sinalite
📍 Winnipeg