Optimize regulated financial-services funnels at Blanc Labs through conversion copywriting, landing-page design, and rigorous A/B testing. This engagement targets qualified leads.

The specialist will improve direct-to-consumer journeys for mortgages, loans, and business banking. Responsibilities span funnel flow, page design, trust-conscious disclosures, claims, analytics capture, and an AI-powered feature as the next page step. Strong evidence of comparable work is essential.

Key Responsibilities:

- Design and continuously improve landing pages and funnel flow
- Write copy meeting regulated financial-services trust and disclosure constraints
- Run disciplined A/B tests using a clear methodology
- Make an AI-powered feature central to the conversion path




- Set up clean end-to-end data and analytics capture

Requirements:

- Proven regulated-financial funnel optimization experience
- Solid conversion copywriting ability for restricted product categories
- Experience with mortgages, loans, insurance, or business banking advertising
- Fluency in GA4, pixels, and server-side conversion tracking
- Reliability, proven results, and verifiable references

Bring funnel strategy, conversion writing, testing discipline, and financial-services experience to Blanc Labs' acquisition programs.

📌 Financial Services Funnel Conversion Specialist (Toronto)
🏢 Blanc Labs
📍 Toronto