Lead North’s Social & Influencer practice from Toronto, combining creator-economy expertise with strategic communications leadership in a hybrid role.

As part of North’s Senior Leadership Team, you will shape and grow integrated social and influencer work. You will guide client strategies, develop creator partnerships, and lead teams across accounts. The role also includes measurement, paid amplification, brand safety, and business development.

Key Responsibilities

Shape and grow North’s Social & Influencer practice

Oversee integrated communications programs across client accounts

Lead national and regional campaigns with senior marketing leaders

Develop creative ideas, influencer strategies, and measurement frameworks





Mentor teams and identify organic account growth opportunities

Requirements

10–12 years in social, including 7+ influencer years

8–10 years of agency or client-service experience

Proficiency across Meta, X, TikTok, YouTube, Instagram, Pinterest, and Snapchat

Experience leading high-performance teams and integrated campaigns

Bachelor’s and post-graduate degree in a related field

Bring social strategy, creator-economy knowledge, team leadership, and client growth expertise to North’s Toronto practice.

📌 Senior Social Influencer Practice Director (Winnipeg)
🏢 Publicis Groupe
📍 Winnipeg