07 Nov
|
Nestlé
|
Toronto
Lead Gerber brand strategy and innovation at Nestlé Canada in North York, using consumer insights and integrated marketing expertise. This hybrid role shapes plans for Gerber and Get’ems
As Marketing Manager, you will develop 18-month and three-year brand plans within Nestlé Early Childhood Foods. The work spans brand strategy, investment, innovation, renovation, pricing, promotions, communications, and media. You will translate insights into experiences and recommendations that support brand performance.
Key Responsibilities:
- Develop consumer-led Gerber and Get’ems brand strategies
- Lead brand investment strategy and PFME deployment
- Build five-year innovation and renovation roadmaps
- Execute integrated brand plans across business priorities
- Develop pricing, promotional, media, and communication strategies
Requirements:
- Three to five years of progressive Marketing Manager experience
- Experience within a Tier 1 CPG organization
- Background in complex, regulated, consumer-driven categories
- Experience managing brands or portfolios across consumer segments
- One to two completed full brand planning cycles
Bring consumer insight, brand planning, and cross-functional leadership to Gerber marketing at Nestlé Canada’s North York office.
📌 Gerber Brand Marketing Manager (Toronto)
🏢 Nestlé
📍 Toronto