Own paid media strategy for Blacksmith Agency remotely, using Google Ads, Meta, LinkedIn, and Microsoft Ads across B2B client accounts.

As Demand Generation Manager, you manage paid media for B2B and growing-brand clients. You make targeting, budget, roadmap, and campaign decisions. Your work includes conversion tracking, attribution, client communication, and account growth across several client relationships.

Key Responsibilities:

- Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
- Allocate budgets, set bids, target audiences, and test creative
- Decide when campaigns should be stopped
- Maintain conversion tracking and attribution using GA4, tag manager, and pixels
- Build roadmaps and explain performance during client calls

Requirements:

- Three or more years hands-on with Google Ads and Meta
- Experience building, running, and optimizing campaigns independently
- Track record improving ROAS, CPA, or pipeline metrics
- Agency experience managing several clients simultaneously
- Explicit spoken English for live calls with United States clients

Bring paid media expertise, measurable campaign results, and confident client communication to Blacksmith Agency’s remote accounts.

📌 Paid Media Demand Generation Manager (Halifax Regional Municipality)
🏢 Blacksmith Agency
📍 Halifax Regional Municipality