Build Affir’s consumer loyalty program as a Staff Product Manager, owning rewards strategy, product economics, and customer engagement remotely across Canada.

Affir seeks an experienced product leader to create loyalty from scratch for the Affir Card. You will shape product vision, launch rewards and tiers, and build experiences that encourage repeat usage. This work combines fintech, consumer mobile products, analytics, and cross-functional leadership.

Key Responsibilities

Own loyalty vision, roadmap, hypotheses, metrics, and quarterly sequencing

Launch rewards, tiers, advantages, redemption, and value-focused product surfaces

Build progress, milestone, and personalized-offer engagement loops

Manage reward liability, funding mix, incentives, incremental GMV, and member costs

Lead measurement,



experimentation, partner alignment, and embedded product pods

Requirements

Eight-plus years of Product Management experience

Experience building loyalty, rewards, or engagement programs

History launching consumer financial products from scratch

Fluency in experiments, incrementality, attribution, LTV, SQL, or Amplitude

Strong cross-functional leadership and regulated-product partnership experience

Lead Affir’s loyalty strategy through rewards economics, experimentation, consumer financial products, and clear cross-functional execution.

📌 Staff Product Manager Loyalty Programs (Winnipeg)
🏢 Affirm
📍 Winnipeg