Duties

- Develop and implement comprehensive branding strategies that align with organizational goals and market trends.
- Oversee the creation and management of visual content using tools like Adobe Creative Suite to ensure brand consistency across all platforms (i.e., monthly newsletter, menu layouts, et cetera).
- Provide strategic oversite to social media channels by assisting with engaging content curation, analyzing performance metrics, and optimizing campaigns for maximum reach and impact.
- Lead product management efforts by coordinating branding elements with product launches, updates, and promotional activities.
- Design multichannel marketing campaigns integrating digital marketing, public relations, e-commerce, and B2B marketing strategies to amplify brand visibility.
- Collaborate with sales teams to develop promotional materials that support sales initiatives and enhance customer engagement.
- Monitor budget allocations for marketing projects, ensuring cost-effective execution while maintaining high-quality standards.
- Analyze campaign performance data to refine strategies, improve ROI, and inform future marketing plans.
- Foster strong relationships with media outlets and industry partners to enhance public relations efforts and brand reputation.
- Develop, update and enhance public and private facing websites

Skills





- Minimum 5 years of professional graphic design experience
- Strong product management skills with experience in coordinating branding elements throughout product lifecycle stages.
- Deep understanding of branding principles combined with strategic planning capabilities.
- Proficiency in digital marketing tools and platforms including Adobe Creative Suite (In Design, Photoshop, Illustrator), analytics software, and e-commerce platforms.
- Effective communication skills for crafting compelling messages tailored to diverse audiences across various media channels.
- Budgeting experience to manage marketing expenditures efficiently while maximizing impact.
- Familiarity with public relations practices to build positive media coverage and community relations.
- Ability to develop strategic plans that align marketing initiatives with organizational objectives.
- Knowledge of print and digital production requirements
- Strong attention to detail and organizational skills

Job Types : Full-time, Permanent

Pay: $70,000.00-$85,000.00 per year

Benefits :

- Company events
- Dental care
- Disability insurance
- Discounted or free food
- Employee assistance program
- Extended health care
- Versatile schedule
- Life insurance
- On-site parking
- RRSP match
- Vision care

Work Location: In person

📌 Graphic Design, Brand and Communications Manager (Winnipeg)
🏢 Manitoba Club
📍 Winnipeg