We're growing our in-house marketing team and looking for a senior, hands-on Digital Strategist to own our digital marketing. You'll set the strategy for paid search and social, SEO and content, conversion rate optimization, and the measurement behind all of it.

You'll be in the accounts every day, and you'll have a real hand in shaping how the team works. You'll join a small, collaborative marketing team and work closely with our Marketing Manager.

Centennial Windows & Doors is a Canadian, family-owned company that has served Ontario homeowners since 1981. Our company mission is to provide every customer and employee an experience with Centennial that exceeds their highest expectations. We offer an end-to-end solution for replacement windows and doors and are best known for quality, integrity, innovation, and energy efficiency. Paid search and social

Set platform strategy, account structure, audiences, targeting, and bidding for ad platforms

Manage digital budgets and pacing across platforms and campaigns

Guide day-to-day campaign management through regular platform performance reviews

Own the testing roadmap for audiences, creative, and offers

SEO, content, and organic social

Own keyword strategy and the blog content calendar

Run technical and on-page SEO audits, and keep a prioritized fix queue for the team

Run organic social: content calendar, copy, approvals, and scheduling

Spot conversion opportunities in paid media and site data

Write test briefs, define success measures, analyze results, and call winners

Measurement, reporting, and planning

Turn performance data into clear reports, insights, and recommendations for leadership

Build digital forecasts, recommend budget shifts, and contribute to overall media planning

Keep us compliant with CASL,



privacy and consent requirements, and ad platform policies

Creative and messaging

Write core messaging, landing page copy, and new digital campaign concepts

Plan creative testing for digital ads and approve routine digital copy

With the Marketing Manager, set standards for how the team uses AI tools and ensure processes are documented so knowledge is shared

5–8] years in digital marketing, agency or in-house, managing ad platforms hands on

- Deep Google Ads expertise, including Performance Max, smart bidding, and search term management
- Working knowledge of SEO: keyword research, on-page, and technical fundamentals
- Working knowledge of conversion rate optimization, including planning and reading A/B tests
- Experience forecasting and managing digital budgets
- Comfort using AI tools in your own work, and setting standards for how a team uses them

Experience with integrated campaigns that span digital and traditional media

Experience building or scaling in-house marketing capabilities

CRM, email, and marketing automation experience

You know our accounts, tracking, and reporting inside out, and you've delivered early wins

You've set a clear digital strategy and testing roadmap, and the team runs on consistent processes

Digital is driving measurable, growing results, and leadership trusts the numbers behind them

Company paid single health and dental perks

Send your resume and a short note about a digital program you built or turned around to [email protected] We'd love to hear what you changed and what the results were.

Centennial Windows & Doors welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

📌 Digital Marketing Strategist - SEO (London)
🏢 Centennial Windows & Doors
📍 London