06 Nov
Health Data Innovations
Toronto
Youll script, shoot and edit content clinic owners actually watch.
Your job is easy: get clinic owners to stop, watch, and want to talk to us.
That means turning what were building, what our clinics are achieving, and whats changing in aesthetics and wellness into content people actually want to watch.
Youll script it, shoot it, edit it, post it, then look hard at what happened so the next piece is better.
Content is the core of this job, and most of your week.
The rest is helping Decoda show up everywhere else clinic owners are paying attention: industry conferences, press, and the moments that put us in front of the right people.
Youll get to know how clinic owners think, what frustrates them, and what makes them hit follow.
Youll use that to make content that feels like it was made for them, not for an algorithm.
When clinic owners are sharing our content, our ads are pulling in demos, and sales calls start with "I saw your video," youll know youre doing great work.
Ship every week. We move fast and our content should too. Youll publish multiple pieces of short form video and social content every week across multiple channels. Live and learning beats perfect and sitting in drafts.
Make ads that earn the click. Youll build the creative behind our paid social: the hooks, the angles, the variants. Youll test them, read the results, and work with the team to scale what works and cut what doesnt. A good ad isnt one that looks nice; its one that brings in clinics.
Turn what we build into stories. We ship products quickly, and youll make sure the market feels it. When something launches, youll turn demos and founder takes into content that makes clinic owners want it.
A launch isnt real to the market until someone has made it worth watching.
Put our customers on camera. Hundreds of clinics run on Decoda, and their results are our best marketing. Youll find the stories worth telling and make them worth watching.
Know whats working. Youll track performance every week and form your own point of view from the numbers. Instinct gets you started; data tells you where to go next.
Own the calendar. Youll plan content around launches, customer wins, and industry moments so were never scrambling for what to post next.
Make Decoda show up in the room. Youll help us prepare for and run industry conferences, from booth content and materials to capturing everything on the ground. Youll also help pitch stories, support PR moments, and make sure every launch and customer win gets seen beyond our own channels. An event isnt done when the booth comes down; its done when the content from it is live and working.
This role is based in Toronto and is in person. Some travel for conferences.
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