Guide B2B marketing projects for Alberta Blue Cross® by combining stakeholder leadership, budget control, and data-driven campaign execution in a hybrid workplace.
As a 12-month temporary Marketing Advisor reporting to the Manager, B2B Marketing, you will lead assigned initiatives from planning through optimization. Your work supports customer acquisition, broker engagement, retention, and market presence across the group benefits business. Collaboration with sales, product, agencies, and Marketing & Brand teams is central to delivery.

Key Responsibilities

Lead initiatives across planning, delivery, measurement, and optimizationAlign stakeholders, agencies, sales, product, and marketing teamsMonitor campaign spending, estimates, invoices, and budget risksDevelop schedules, coordinate resources,



and manage project dependenciesResolve issues and escalate scope or delivery risksRequirements:
Post-secondary marketing, advertising, communications, or related credentialAt least five years of progressive marketing experienceExperience managing integrated campaigns and complex projectsAbility to present recommendations, develop briefs, and provide feedbackExperience coaching colleagues or providing project leadershipBring B2B marketing, project management, stakeholder alignment, and budget oversight expertise to Alberta Blue Cross® initiatives.
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📌 b Marketing Project Manager (Winnipeg)
🏢 Alberta Blue Cross
📍 Winnipeg