Support UBC student recruitment through strategic communications, compelling content, and data-informed CRM campaigns serving prospective undergraduate students.

The Content and Communications Specialist works within an integrated, cross-channel digital team supporting recruitment objectives. Responsibilities span email marketing, SMS nurture planning, audience segmentation, HTML templates, campaign reporting, and stakeholder consultation. Communications must be timely, relevant, accurate, and aligned with UBC’s brand.

Key Responsibilities:

- Shape strategic email plans and cross-channel campaign calendars
- Develop nurture journeys for prospects, applicants, and students
- Produce campaign copy, visual assets, templates, and designs
- Ensure messaging meets brand, CASL, FIPPA,



and privacy requirements
- Track performance and recommend campaign improvements

Requirements:

- Undergraduate degree and three years of related experience
- Proven experience creating effective, high-volume email campaigns
- Excellent written communication and email copywriting skills
- Ability to manage multiple priorities and meet deadlines
- Accuracy, discretion, and sensitivity to cultural differences

Bring content strategy, email marketing, CRM expertise, and thoughtful audience communication to UBC’s recruitment ecosystem.

📌 Student Recruitment Communications Specialist (Vancouver)
🏢 University of British Columbia
📍 Vancouver