Nido brand strategy, consumer insights, and innovation define this Marketing Manager role in North York, Ontario, with hybrid work arrangements. Build brand plans that connect consumer needs with growth.

At Nestlé Canada, you will develop Nido’s 18-month and three-year brand plans. The work spans brand strategy, investment, innovation and renovation, pricing, promotions, communications, and media. You will translate global consumer insights into value propositions and experiences while supporting commercial priorities.

Key Responsibilities:

- Develop consumer-led Nido brand strategies and experiences
- Lead brand investment and PFME deployment
- Build the five-year innovation and renovation roadmap




- Execute integrated brand plans and communication strategies
- Develop pricing and promotional strategies for sustainable growth

Requirements:

- Three to five years of progressive Marketing Manager experience
- Experience in a Tier 1 CPG organization
- Background in complex, regulated, consumer-driven categories
- Experience managing brands or portfolios across consumer segments
- One to two completed full brand planning cycles

Apply brand planning, consumer insights, and cross-functional leadership to grow Nido at Nestlé Canada in North York.

📌 Nido Brand Marketing Manager (Toronto)
🏢 Nestlé
📍 Toronto