Lead full-funnel marketing programs at Tangerine in Toronto, using campaign development and customer insights to drive profitable growth.

As Manager, Take-to-Market, you will plan and deliver acquisition and customer engagement programs for Tangerine Bank. The work spans market research, data analysis, campaign calendars, media mixes, and benefit-led campaign briefs. You will collaborate across marketing, business, channel, and delivery groups in a highly matrixed workplace.

Key Responsibilities:

- Set annual and quarterly marketing plans with the Senior Manager
- Plan customer-driven action plans with marketing delivery groups
- Monitor sentiment, market conditions, competitors, and demand opportunities
- Coordinate campaign calendars, media mixes, and workback schedules




- Champion Tangerine brand usage across Canadian touchpoints

Requirements:

- Three to five years of relevant marketing or agency experience
- Experience spanning mass advertising, digital, and targeted channels
- Exposure to Agile methodology and marketing technology stacks
- Expertise driving performance growth across multiple dimensions and KPIs
- AI fluency and results-oriented collaboration

Apply marketing planning, customer insights, and campaign delivery expertise to advance Tangerine’s growth strategy in Toronto.

📌 Take-to-Market Marketing Manager (Toronto)
🏢 Tangerine
📍 Toronto