Shape beverage alcohol sales across Atlantic Canada from Halifax through strategic leadership, customer relationships, and market insight development.
This Provincial Manager role leads sales strategy and key account management for Corby Spirit and Wine Limited and Hiram Walker & Sons Ltd. across four Atlantic Provinces. You will collaborate with Trade Marketing and Brand Managers, monitor performance, and coach District Managers and merchandising professionals. The portfolio includes Canadian, international, and American whiskey, spirits, liqueurs, wine, and champagne brands.

Key Responsibilities





Monitor performance indicators and recommend commercial actionsLead programs with provincial liquor boards and Trade MarketingCoach and empower District Managers through regular performance discussionsTrack sales objectives using CRM tools and reportsAnalyze industry trends, competition, and consumer behaviorRequirements:
Leadership experience managing teams toward successful outcomesStrong sales strategy, negotiation, and relationship management foundationAnalytical ability to interpret data and identify insightsPrevious beverage alcohol and category management experience requiredBachelor's degree, CRM experience, and valid driver's licenseBring beverage category knowledge, analytical thinking, and sales leadership to Corby and Hiram Walker's Atlantic markets.
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📌 Beverage Alcohol Sales Leader Halifax (Winnipeg)
🏢 Pernod Ricard
📍 Winnipeg