06 Nov
|
Iovate
|
Winnipeg
Iovate Health Sciences International Inc. is looking for a energetic and dedicated Brand Manager, Performance Brands to join our team Brand Manager, Performance Brands Oakville ON
- Hybrid (3 days in office) Reports to: Senior Director, Performance Brands Position SummaryThe Brand Manager, Performance Brands is responsible for driving brand demand, masterbrand storytelling, and global campaign activation across North America and International markets. This role partners closely with the Senior Director, Performance Brands to translate long‑term brand strategy into impactful, scalable marketing initiatives that build awareness, engagement, and commercial momentum. The Brand Manager acts as a key marketing leader for MuscleTech, ensuring innovation platforms, masterbrand campaigns, and core product initiatives are activated consistently and effectively across global markets — moving beyond localized adaptation to true campaign extension and awareness growth. Lead development and execution of integrated marketing campaigns across North America and International markets Translate innovation platforms and masterbrand initiatives into clear, scalable storytelling and campaign assets Develop global marketing toolkits and activation frameworks for regional markets and distributors Partner with Digital, Social, Influencer,
and Media teams to build brand heat and cultural relevance Partner with regional stakeholders to localize campaigns while maintaining brand consistency and equity Track campaign performance and awareness metrics across markets to identify opportunities for optimization Support pricing, promotional, and commercial strategies in partnership with Sales and Finance Assist in budget planning, ongoing management of brand P&L; and ensure compliance with approved marketing investments Post‑Secondary Education in Business Administration, Marketing, or related field 5–8 years of brand or marketing experience within CPG, nutrition, or performance‑driven categories Demonstrated experience developing and executing integrated marketing campaigns Analytical mindset with experience reviewing campaign performance and marketing effectiveness Proficient in the use of MS Office Suite Employee Assistance Program Paid vacation & 5 personal days Opportunities for Global career exposure without the need to relocate We will retain a copy of this publicly advertised job posting, any application forms, and application materials for 3 years after the posting is removed from public access, as required by law.
📌 Brand Manager, Performance Brands (Winnipeg)
🏢 Iovate
📍 Winnipeg