Demand Generation Event Marketing Manager (Winnipeg)

Demand Generation Event Marketing Manager (Winnipeg)

06 Nov
|
Humans of HR
|
Winnipeg

06 Nov

Humans of HR

Winnipeg

Own the marketing funnel from awareness to sales handoff while delivering events, webinars, and brand activations in Vancouver, BC.
This Marketing Manager position centers on hands-on demand generation within a well-established B2B SaaS company. You will connect event execution with qualified lead follow-up, trustworthy reporting, and campaign performance. The role requires trade show planning, webinar delivery, dashboard ownership, and explicit communication with leadership. You will also translate product strategy and roadmap information into timely marketing input. An internal marketing pod and extended creative team provide executional support, while senior leadership retains strategic direction.

Key Responsibilities

Own awareness, event promotion, lead follow-up, and sales handoffDeliver conferences, webinars,



and virtual or in-person eventsTranslate product roadmap details into marketing-ready inputKeep leadership informed through accurate reporting and dashboardsAssign work across marketing and creative resourcesRequirements:
Five to ten years of progressive marketing experienceBackground in SaaS or software, ideally B2BExperience with marketing dashboards and reporting toolsAbility to explain technical information through marketing messagingStrong project management and organizational instinctsConnect event marketing, funnel mechanics, product messaging, and performance reporting through dependable execution.
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📌 Demand Generation Event Marketing Manager (Winnipeg)
🏢 Humans of HR
📍 Winnipeg

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