Lead automotive sales strategy, CRM activity, and dealership performance as Dilawri’s General Sales Manager in Canada. Work hands-on across New and Used Sales Operations.
This leadership position directs the Sales Department while supporting the dealership’s overall direction. You will coach managers, develop sales staff, and drive consistent execution from lead to delivery. The role reports to the General Manager and includes commission-based compensation.

Key Responsibilities

Lead sales volume, gross, and disciplined inventory managementCoach managers and hold sales staff accountableDrive appointments, prospecting, and consistent CRM usageDesk deals and support closing daily transactionsMonitor Current and Used Sales performance targetsRequirements:
Automotive sales leadership experience at Sales Manager level or higherStrong understanding of dealership Variable OperationsExperience coaching managers and sales teamsProficiency with CDK, 180, or similar CRM toolsValid VSA License or ability to obtainBring automotive leadership, CRM expertise, and performance discipline to Dilawri’s New and Used Sales Departments.
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📌 Automotive Sales Department General Manager (Winnipeg)
🏢 Dilawri Group
📍 Winnipeg