Drive mobile audience growth as a Senior Producer at CBC Prairies, using audience analytics, SEO, and platform-aware storytelling on site.
This full time temporary position supports CBC News across the Prairies. You will guide digital storytelling, packaging, and publishing while helping teams connect with local, younger, and new Canadians. The work covers mobile and streaming apps, YouTube, TikTok, and emerging platform experiments.

Key Responsibilities

Interpret audience data for newsroom programming decisionsProvide actionable publishing and packaging feedbackOptimize local stories across photos, graphics, headlines, and framingSet regional audience targets with executive producers and editorsSupport breaking news workflows under pressureRequirements:
Minimum seven years of journalism experienceFive years of video experience in breaking newsExperience applying audience analytics to editorial decisionsStrong editorial judgment and CBC standards knowledgeUniversity degree or equivalent experienceBring newsroom leadership, video storytelling, analytics, and mobile publishing expertise to CBC Prairies audience growth.
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📌 Senior Audience Growth Producer (Winnipeg)
🏢 Radio Canada International
📍 Winnipeg