Drive regional revenue growth across agency suppliers as Commercial Manager – West, using pricing analytics and customer activation to shape market plans.
At Arterra Wines Canada, this role leads commercial activation for an assigned portfolio across applicable regions. You will translate national brand and MAPPS strategies into regional plans while collaborating with Market Strategy, Sales, Marketing, Demand Planning, and supplier teams. The work supports sustainable volume, value, and profit growth.
Key Responsibilities
Develop localized annual and long-term commercial strategiesOwn MAPPS guidelines and regional market coherencyOptimize promotional trade investment across brands and regionsBuild performance reviews, action plans,
and innovation business casesDeliver brand advocacy, training, tastings, and sales toolsRequirements:
University degree and six to eight years of related experienceCommercial, strategy, revenue growth management, or managerial backgroundPricing, promotion, portfolio planning, and financial analysis experienceAbility to interpret data and recommend actionsStrong collaboration, influence, communication, and relationship-management skillsApply commercial strategy, forecasting, and supplier advocacy to grow Arterra Wines Canada brands across Western markets.
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