Build qualified pipeline at Forma.ai through account research, personalized outreach, and executive engagement across B2B SaaS markets. Work with Sales and Marketing to create new opportunities.

As a Business Development Representative, you will identify target accounts, engage decision-makers, and turn interest into qualified sales opportunities. The work includes CRM management, account-based strategies, and collaboration with Account Executives. You will support Forma.ai’s go-to-market growth engine.

Key Responsibilities:

- Research target accounts and identify stakeholders across key functions
- Execute personalized outreach through email, phone, and LinkedIn
- Test messaging, sequences, and outreach tactics




- Qualify prospects and book meetings for Account Executives
- Manage engagement using CRM and sales tools

Requirements:

- One to two years in B2B SaaS business development
- Success engaging, qualifying, and generating sales opportunities
- Experience speaking with senior leaders at large organizations
- Experience with high ACV deals and long sales cycles
- Robust communication, collaboration, and relationship-building skills

Bring personalized prospecting, qualification, and pipeline generation expertise to Forma.ai’s strategic go-to-market team.

📌 Business Development RepresentativeB SaaS (Canada)
🏢 Forma.ai
📍 Canada