Lead North’s Social & Influencer practice from Toronto, combining creator-economy expertise with strategic communications leadership in a hybrid role. As part of North’s Senior Leadership Team, you will shape and grow integrated social and influencer work. You will guide client strategies, develop creator partnerships, and lead teams across accounts. The role also includes measurement, paid amplification, brand safety, and business development. Key Responsibilities:

Shape and grow North’s Social & Influencer practice Oversee integrated communications programs across client accounts Lead national and regional campaigns with senior marketing leaders Develop creative ideas, influencer strategies,



and measurement frameworks Mentor teams and identify organic account growth opportunities Requirements:

10–12 years in social, including 7+ influencer years 8–10 years of agency or client-service experience Proficiency across Meta, X, TikTok, YouTube, Instagram, Pinterest, and Snapchat Experience leading high-performance teams and integrated campaigns Bachelor’s and post-graduate degree in a related field Bring social strategy, creator-economy knowledge, team leadership, and client growth expertise to North’s Toronto practice.

📌 Senior Social Influencer Practice Director (Toronto)
🏢 Publicis Groupe
📍 Toronto