Drive Western brands through trade marketing planning, budget management, and sales partnership in Delta, British Columbia, with hybrid office work.
As Trade Marketing Manager, West, you will develop below-the-line plans across Sleeman Breweries brands. This manager-level position supports execution, brand performance, and continuous improvement. You will partner with Sales and National Brand Managers while leading Brand Activity Managers.

Key Responsibilities

Develop and manage below-the-line plans for market brandsOversee promotions, events, sponsorships, and point-of-sale programsEvaluate activities, budgets, trends, and brand performancePartner with Sales and National Brand ManagersLead Brand Activity Managers and continuous improvement projectsRequirements:
Marketing or related business post-secondary educationFive years’ related CPG experience, including two management yearsExperience developing and implementing tactical plansStrong analytical, budget-management, and people-management skillsProficiency with Excel, Word, PowerPoint, and OutlookApply trade marketing, stakeholder partnership, and leadership expertise to support Sleeman Breweries’ Western brand execution.
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📌 Trade Marketing Manager Western Brands (Winnipeg)
🏢 Sleeman Breweries
📍 Winnipeg