Turn creative into a repeatable paid media advantage at Clever Digital Marketing, leading strategy, learning systems, and execution oversight remotely from Canada.
This full time leadership position supports CDM’s portfolio of large home improvement clients across the United States and Canada. You will define how teams research, ideate, test, learn, and scale creative across social and display networks. The role combines portfolio-level direction with account-level quality standards. You will manage Senior Creative Strategists and the Performance Creative Manager while developing training, playbooks, and frameworks for Media Buyers and Creative.

Key Responsibilities

Define creative strategy methodologies, standards,



and operating systemsSet and maintain the department’s strategic quality barScale Creative Strategy and Creative Execution togetherBuild training, playbooks, and creative thinking frameworksConnect creative decisions with business outcomesRequirements:
Experience building creative testing and learning systemsExperience managing strategists or creative-production teamsStrong cross-functional leadership and communicationStrong understanding of AI across team workflowsAbility to maintain portfolio and account-level qualityLead paid media creative strategy at CDM while strengthening standards, learning loops, team capability, and commercial decision-making.
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📌 Creative Strategy Director Paid Media (Winnipeg)
🏢 Clever Digital Marketing
📍 Winnipeg