Lead partnership marketing for Desjardins by combining negotiation, project management, and performance analytics across provincial and national sponsorships. Work in a hybrid Toronto setting.
This Senior Advisor, Brand Sponsorships position manages complex partnerships from chance assessment through activation and renewal. You will collaborate with Brand, Communications, Public Affairs, Community Investment, Experiential Marketing, Compliance, and other teams. You will also advise stakeholders and strengthen sponsorship practices.

Key Responsibilities

Manage large-scale partnerships and integrated activation programsNegotiate agreements and oversee contract development, renewals, and amendmentsCoordinate risk assessments, launches, governance, and partnership commitmentsMonitor budgets, compliance, payments, ROI,



and ROOProvide guidance, training, tools, best practices, and coachingRequirements:
Bachelor's degree in marketing, business, communications, or related disciplineAt least seven years in brand sponsorship or partnership marketingAdvanced experience implementing sponsorship strategies and measurable resultsAdvanced project management and English communication proficiencyAdvanced data insights, commercial acumen, and risk management knowledgeApply partnership marketing expertise, negotiation strength, and performance measurement to Desjardins sponsorship programs and stakeholder relationships.
#J-18808-Ljbffr

📌 Senior Partnership Marketing Advisor (Winnipeg)
🏢 Relevance
📍 Winnipeg