Lead RBC Direct Investing email marketing in Toronto, using Salesforce Marketing Cloud and exact campaign production. Manage communications across investing journeys and regulated sends.
As an experienced marketer, you will own email production and delivery for RBC Direct Investing. You will coordinate promotional campaigns, product announcements, automated journeys, and transactional communications. The work connects marketing, product, MarTech, writers, designers, Legal, Compliance, and Risk.

Key Responsibilities

Lead campaigns and transactional emails from brief through deploymentBuild accurate, on-brand emails within Salesforce Marketing CloudMaintain welcome, triggered, and transactional automated journeysCoordinate production calendars and stakeholder send schedulesPerform personalization,



link, rendering, and content quality checksRequirements:
Three or more years of hands-on email marketing experienceExperience building, sending, and reporting enterprise campaignsWorking knowledge of journey-building strategy and triggered programsUnderstanding of CASL, consent management, and deliverability practicesExperience with Litmus and regulated-industry compliance reviewsBring email automation, Salesforce Marketing Cloud, segmentation, and quality assurance expertise to RBC Direct Investing communications in Toronto.
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📌 Email Marketing Manager Salesforce Marketing Cloud (Winnipeg)
🏢 RBC
📍 Winnipeg